Every year Rashid Joseph Dunda, a farmer from the Ukumbi village, lost about two thirds of the produce he had worked so hard to grow because he didn't have a way to preserve it after harvest - that is, until now. Now Rashid is using a Reservoir solar dryer (one of Cheetah Development's brands) to preserve his produce.
Rashid and other Ukumbi villagers had heard about the dryers from word of mouth and sightings of dryers in nearby villages. As interest grew, community members invited Cheetah to visit their village and train them on use of the Reservoir solar dryers.
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| Villagers in Ukumbi trying out the Reservoir solar dryer. |
Rashid wants a solar dryer so he can grow different types of crops that command better prices at the market and preserve foods with higher nutritional value for his own family.
Just like here in America, the best product advertising is word of mouth from one customer to another, and that what is happening with Reservoir solar dryers in Tanzania.
There is another story here, and that is the story of of how Cheetah Development devoted several years and considerable expense to design and develop our solar dryer before it could ever be brought to the farmers of Tanzania. The costs of product development for the dryer, and other products beneficial to our farmers, are paid for by the charitable contributions of our supporters. Cheetah Development develops products that increase the productivity and profitability of subsistence farmers. We operate in what some call a "pioneer" market where it takes charitable funds to get life improving products into the hands of the poor.
Rashid and the other farmers of Ukumbi are waiting to see what new farming product Cheetah Development comes up with next that will help them on their way to profitable farms.
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